Online Business Ideas | What Is A “White-Label” Platform & How You Can Actually Earn Money From It

Learn How Anyone Can Leverage “White-Label” Agency, SaaS Tool, Or Other White-Label Products To Earn HUGE Profits In 2021

Side Hustle Discovery | Adam
7 min readJul 27, 2021
What Is A White-Label Platform & How To Earn Money With A White Label Platform In 2021?

White-label(ing), more than likely, you have heard the term used at some point, whether or not, you knew exactly what it meant, the term is becoming more, and more popular online!

And, for good reason!

I’ll show you how anyone in the world can leverage white-label products to earn a full-time income online.

I’ll also, give detailed examples, and breakdowns of how “regular” individuals are leveraging massive opportunities around multiple white-label products, to quit their day jobs! All while working on the side & scaling these businesses to real companies, and how to earn the most with each example!

Before we get into it all — As a Founder of the online community, Side Hustle Discovery I have to inform my readers about any news or updates, within the community — Real quick, I will update everyone on the newest edition of SHD Community!

Then, it’s back to the article! Promise!

It’s worth it trust me, there’s some super valuable info throughout this article!

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This article was actually a SNEAK PEEK of what you can expect in the weekly edition of the newsletter, that I had actually written for another part of our community, but I decided to publish it here on Medium!

Now, let’s dive into learning all about, what exactly is a “white-label” platform & How to earn the most money with it online in 2021!

What Is A White-Label Platform & How To Earn Money With A White Label Platform In 2021?

What Is White-Label Platforms & How To Earn Money With Them?

White-labeled services or products, allow you to resell them as your own — Without having to build, design, or code anything!

Imagine duplicating a proven product, or even a full Agency (+ their services & complete professionally designed website to sell the services from), all to resell 100% as your own!

- Local SEO Agency

- Web Design Agency

- Even SaaS Products & Tools (my personal favorite!)

Without you ever having to build, design, or code anything! All of that is already done-for-you (DFY)!

All you have to do is promote it & then sell it, as your own!

Your clients never have to know that you didn’t break a sweat when getting it all set up, or developing the SaaS tool.

Let’s dig a little deeper..

🔬How A “White-label” Platform Works | Local Web Design Agency Model

  1. You simply get a website & everything to then resell an existing (proven) agency’s services, as your own.
  2. You will just promote & sell to small business owners..
  3. When you sell a website to a business owner, the agency, (that you are “white-labeling”) will actually fulfill the order under your brand name, not theirs, and then they’ll deliver it back to you.
  4. You will just have to approve it (or, sometimes you will need to make some minor edits if needed — Very rare..)
  5. And, then you will just deliver the finished product to your “paying” client (The business owner) all without your client ever knowing about the other agency being involved.. Who really fulfilled the order under your agency’s name!

Your client never knows that the other agency actually is the one who fulfilled their order, the client just works with & pays you for the website they purchased..

This model is a very lucrative business model because you have no crazy upfront cost or expenses.. So, you get to just skip that step & go straight to selling the service, or product!

How Pricing Works..

The Agency, in which you are “white-labeling” the services from… Gives you a lower-priced deal on their services.

You can then go, and start reselling those services, at whatever price you decide to charge, obviously at a mark-up!

So, that’s with “white-labeling” (Services), but, what about.

How To “White-Label” A SaaS Tool?

This is my FAVORITE & you will soon see exactly why!

So, you can start earning an MRR (Monthly Recurring Revenue), each & every month, over, and over, again.. just by selling subscriptions to a helpful tool, for small business owners!

All without having to deal with the headaches of developing the actual tool that you’re selling!

Yep, that’s right! 🤯

They’ll actually design & develop the SaaS product for you to resell, as your own (branded) tool!

This alone would cost $10K+ & can take you over a year to design, develop, and launch! Talk about some hard & expensive work!

🚀 The builders of the tool just “duplicate it”, and they sell you a license, to resell the tool, as your own.

For example, this can be a “productivity tool”, or maybe a “social media scheduling tool” that helps small business owners, to easily manage & schedule out their social media content.

Helping them to increase their “reach” & “engagement”.

DO YOU SEE WHY THIS BUSINESS MODEL IS SO LUCRATIVE, YET?!

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How many users could you get, all paying you a monthly subscription fee? — EVERY SINGLE MONTH?! (MRR)

How Much Money Can You Earn Using A White-Label Platform?

What’s The Catch? Do I Have To Pay A Ridiculous Fee For Using A White-Label Platform?

No! You don’t have to pay some massive fee to use a “white-label” platform. It takes a lot of work to build the platform, so obviously it will cost you, but… not what you think!

Think about it, like this.

If the white-label provider charges too much, or if they make it nearly impossible for you to get set up, then you wouldn’t even consider it.. and, if you don’t get setup & making some money, they don’t make anything, either! — So, in all reality, they’re incentivized to get you up & earning money!

At that point, it becomes a win-win for everyone — You & the provider wins + any new customers that you offer value to by providing a valueable tool for their business!

For example, let’s say you’re white-labeling a SaaS tool, like the social media scheduling tool — for small business owners, that we spoke about, up above.

If you paid $45/month for the rights to resell.

That includes the tool itself.. The new User’s (or your “customers”) dashboard, and then your centralized dashboard to manage everything, but mainly to manage the users who pay you each month!

What’s really great, and makes this model become so valuable, and a major shortcut is, the website that you will use to resell the tool also comes included, and the best part is, it’s all set up & ready to go.

You just signup, start promoting & selling the tool, again, as your own and that’s it. Simple as that!

How Much Money Can You Earn Using A White-Label Platform?

How Much Can You Earn With A “White-Labeling” Business Model?!

Let’s say you charge just $16/month per user that uses your tool..

If you sell 10 subscriptions the first month, to 10 users, that’s a cool $160/ each month coming to your bank account!

Let’s attempt some simple math.. eeeeeek!

$160 — $45 = $125/month IN PURE PROFIT!

Surely, you could sell even more, by leveraging advertising.. couldn’t you?!

You could if you listen to the tips & advice that I give you along the way..

Because, it’s absolutely possible, and actually very doable for anyone to achieve with the right knowledge!

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Side Hustle Discovery | Adam

Teaching Regular "Non-Techies" Exactly How To Start & Grow An Online Business (Side Hustle) - On The Side Of Their Regular "9-5" | 2021 Adam Madden | Founder